Drummer and engineer Rick Grossman saw a trend in sporting goods during the 1990s. Wooden baseball bats and hockey sticks were replaced by lighter and more durable aluminium ones. Grossman thought that this technology could be applied to drumsticks and developed a prototype and the Ahead company was born. Ahead drumsticks have found favour with Metal artists and a host of drummers of other styles and today can be seen in the hands of Lars Ulrich, Mick Fleetwood, and Tommy Lee, to name a few.
Ahead is one of the most prestigious brands in the world of rock and metal. They are the creators of the biggest change in the world of drumsticks. Their durability is between 6 and 10 times more than wood, reducing vibrations avoiding injuries, reducing the breakage of plates and heads and they have interchangeable spare parts, so for a small price you have a new drumstick.